All niches

Mental health: hypotheses and test results

Stress, apathy, burnout, energy, sleep; yoga and qigong as anti-stress practices.

Hypothesis texts were written and launched in Russian; the English versions are translations. The original wording is in the Russian version of this page.

60

hypotheses in the niche

26

tested · worked 3

$1.77

median cost per subscriber

$9.43

median cost per lead

$979

test budget

2021–26

test years

Showing 60 of 60
Hypotheses: formulation, status, year, budget, cost per subscriber and per lead
Status
Person tired of routine wants to distract themselves through drawing
Relieve stress, apathy, deal with burnout through drawing. For those who work a lot, at a boring, uninteresting job with a lot of stress. To distract and entertain themselves a bit
right-brain drawing
testedambiguous
2022$4.06—$1.01
Creative woman under stress wants to get support
Women with a creative streak are experiencing stress and want support. Fatigue and tension. They need it to get easier — for someone to help and reassure them
right-brain drawing
testedworked
2022$18.06—$2.58
Person wants to regain mental calm after burnout
The person experiences stress, apathy, and burnout, and wants to regain mental calm. Such people experience apathy and mental difficulties. Life stops being enjoyable, and few things bring joy and energy. Such people look for ways out of this state. They look for ways to feel resourced and in a good mood on an ongoing basis.
psychologist: relationships and self-esteem
testedambiguous
2024$14.18$1.77$4.73
Person tired from work wants to relieve stress through drawing
Relieve stress, apathy, deal with burnout through drawing. For those who work a lot, at a boring, uninteresting job with a lot of stress Activates the dormant reserves of the right hemisphere, the brain switches to a different level of functioning, stops the inner dialogue, ends mental rumination and intrusive thoughts. Works like meditation Offer — a masterclass, a recorded lesson
right-brain drawing
testedworked
2021$13.53$0.90$5.79
Person wants to live a bright, full life
The person wants to live life to the fullest: brightly, fully, joyfully. They feel like they're not living life at 100%, they're unhappy with their gray daily routine and want to fill their life with bright colors.
mental health and energy
testedambiguous
2023$11.62$2.90$5.81
Person wants to restore their inner energy balance
Context: they find it hard to wake up, don't feel energetic either in the morning or in the evening. Hard to talk themselves into going out anywhere, hard to make themselves work. Dependent on coffee. Looking for ways to become more energetic. Considering nutrigenomics as an option. Want: to study nutrigenomics, in order to restore their inner energy balance
nutrigenomics and weight
testedno conclusion
—$12.83$1.28$6.42
Person wants to get rid of apathy and fall in love with life again
The person wants to get rid of apathy and fall in love with life again. This kind of person has run into apathy, life has become gray and monotonous, nothing brings any pleasure. This state is unacceptable and they've decided to find every possible way out of it.
mental health and energy
testedworked
2023$550$1.99$6.79
People 30–50 years old want to beat fatigue and apathy
yoga and naturopathy (weight loss)
testedambiguous
2023$12.07$3.02$12.07
Woman wants to beat fatigue and apathy without doctors
The audience experiences fatigue and apathy. No energy after work. Get tired quickly. Have weight problems but can't manage to lose weight. Want to exercise but have no energy for it — can't make themselves get organized and go to the gym, or tried going to the gym but quit. Looking for motivation and support. Want a tool that will let them not just lose weight, but also feel full of strength and energy. Don't want to go to doctors, take a bunch of tests, spend time, nerves and money
yoga and naturopathy (weight loss)
testedfailed
2023$12.07$3.02$12.07
Person wants to constantly feel brisk and energetic
The person wants to feel brisk and energetic all the time. The person has run into the problem of getting tired quickly. They don't have enough energy to do routine tasks or start a new project. Constantly feeling drowsy, no desire or strength for their own development, hobbies, work, personal life.
mental health and energy
testedambiguous
2023$24.36$2.71$12.18
Person wants to restore their mental health through yoga
The person is experiencing stress, apathy, burnout and wants to get their mental health back, so they turn to yoga practices. Such people experience apathy and mental difficulties. They're looking for ways out of their current state. They're looking for ways to feel brisk, toned, in a good mood, all the time.
yoga for beginners
testedambiguous
2024$93.39$7.18$15.56
Person wants to live without apathy, anxiety and stress
The person wants to get rid of apathy, anxiety and negative emotions, in order to live a happy life. This kind of person realizes that they often feel apathy, stress, negative emotions. All of this reduces their quality of life and doesn't let them be happy. The person's desire is to learn to manage their emotions and be in a state of mental calm and resourcefulness.
women's health 45+ (menopause)
testedambiguous
2024$32.81$1.64$16.41
Person wants to get rid of constant stress
The person wants to get rid of the constant stress that accompanies their life. A constant flow of tasks, background noise, a huge amount of information and news lead the person to stress. They've become more irritable and anxious and want to change their state.
mental health and energy
testedambiguous
2023$85.77$3.43$17.15
Anxious housewife wants to relieve tension through drawing
Use drawing as a method of psycho-emotional hygiene, relieve emotional tension, to get rid of fears and anxieties. Will find an accessible self-help tool, can learn once and then use it. Will get a result at the masterclass, will be able to repeat the technique at home. Calm, relief of tension
right-brain drawing
testedfailed
2021$61.54—$30.77
Person with childhood trauma wants to heal their inner child
A method for working with the inner child, for those who've found a lot of childhood trauma in themselves, who are into psychology Heal your inner child through drawing
right-brain drawing
testedambiguous
2021$13.29$1.90—
Person wants to boost brain productivity without fatigue
women's health 45+ (menopause)
testedfailed
2024$3.22——
Person wants to feel brisk and energetic
women's health 45+ (menopause)
testedfailed
2024$0.97——
Person wants to boost thinking productivity for their goals
women's health 45+ (menopause)
testedfailed
2024$5.67——
Person wants healthy sleep and energy
women's health 45+ (menopause)
testedfailed
2024$1.59$1.59—
Student wants to get rid of stress before exams
A student/pupil wants to get rid of excessive stress and anxiety while preparing for exams. They want to learn to cope with fears and stress before an important exam or other event.
psychologist: relationships and self-esteem
testedfailed
2024$0.07——
Person wants to find a balance between work and life
mental health and energy
testedfailed
2023$2.24$1.12—
Person wants to finally reach their goals
mental health and energy
testedfailed
2023$0.99——
Person wants to boost productivity at work and in life
mental health and energy
testedfailed
2023$0.85$0.85—
Person wants to find a balance between work and personal life
The person wants to find a balance between work and personal life, stop overworking and running out of resources. This kind of person is tired of spending most of their time at work, it takes a lot of emotional and physical strength. They want to start planning their time wisely and using their energy productively.
mental health and energy
testedno conclusion
2023$2.24$1.12—
Person wants to finally reach a long-standing goal
The person wants to reach a goal that they were never previously able to achieve. This kind of person has already set specific goals, but can't reach them. They're looking for ways to work with their mind, to level themselves up and stop quitting what they've started halfway through.
mental health and energy
testedno assessment
2023$0.99——
Person wants to boost productivity without exhaustion
The person is looking for ways to boost their productivity in order to achieve greater success at work and in their personal life. This kind of person is constantly busy, they solve many tasks every day, but still don't feel productive. The race to solve tasks eats up all their time and the person is looking for a way to change the situation. They want to reach productivity and move on to a new stage of development.
mental health and energy
testedno conclusion
2023$0.85$0.85—
Specialist wants to relieve stress and bring order to their mind
Improve well-being; find what's holding them back inside, bring order to their mind
qigong against stress
prepared for launch
2025———
Beginner wants to start practicing qigong with a mentor
Learn new fast ways to restore strength and energy; find a mentor who's close in spirit and values
qigong against stress
prepared for launch
2025———
Person wants to boost brain productivity and memory
The person wants to have a good memory and a sharp mind, they want to stimulate brain function and keep their mind sharp. Goal — get rid of cognitive fatigue and boost productivity at work, effectively process large amounts of information, easily pass exams, improve memory at the first warning signs, keep a sharp mind at any age, get everything done and live without Alzheimer's In situations of constant mental workload at work requiring a lot of focus and with high risk from mistakes, with chronic sleep deprivation, tight project deadlines, writing academic papers, studying and taking exams, memory decline with age, decreased concentration after viral infections
women's health 45+ (menopause)
prepared for launch
2024———
Person wants to reach goals at maximum productivity
The person wants to reach the goals/results they've set and be maximally productive. This kind of person is actively working on their development and career and wants to succeed in their endeavors. They're confident that by taking care of their state, they can boost their productivity and use their inner potential to the fullest.
women's health 45+ (menopause)
prepared for launch
2024———
Person wants to improve sleep quality and energy
The person wants to improve their sleep quality This kind of person wants to get rid of insomnia and other sleep problems, in order to recover well, get the energy their body needs and be healthy.
women's health 45+ (menopause)
prepared for launch
2024———
Person wants to feel brisk and energetic
The person wants to feel brisk and energetic all the time. The person has run into the problem of getting tired quickly. They don't have enough energy to do routine tasks or start a new project. Constantly feeling drowsy, no desire or strength for their own development, hobbies, work, personal life. The person wants to identify their energy thieves and get rid of chronic fatigue, be able to restore and maintain a high level of vital energy in order to reach their goals, carry out everything they've planned, achieve results and enjoy life
women's health 45+ (menopause)
prepared for launch
2024———
Entrepreneur wants to feel more energetic and active
Feel more energetic and active
qigong against stress
prepared for launch
2024———
Person wants to quickly restore energy after the day
The person wants to learn quick ways to restore strength and energy after a hard day. The person has found that they get tired quickly. They don't have enough energy for routine tasks or starting a new project. They're constantly drowsy, with no desire or strength for their own development, hobbies, work, or personal life.
qigong against stress
prepared for launch
2023–24———
Client wants to get mentorship at a personal consultation
qigong against stress
prepared for launch
2023———
Person wants to overcome burnout and regain joy
The person wants to overcome burnout and feel joy from doing what they love again. This person worked long and hard on their project, but at some point burned out. Now the person experiences apathy, unwillingness to continue what they started, and all the feelings characteristic of burnout.
qigong against stress
prepared for launch
2023–24———
Person wants to learn to focus on what matters
The person wants to start focusing on what matters. The person is a multitasker. But that's exactly the problem. They constantly spread themselves across a large number of tasks, and in the end don't bring any of them to a logical conclusion. They understand that if they work on their concentration and attention, and start prioritizing their tasks, life will change for the better.
qigong against stress
prepared for launch
2023–24———
Person wants to start practicing qigong with an expert
The person is interested in qigong practices and is looking for an expert who will open up the world of qigong for them. This person already knows about qigong, but can't start practicing on their own. They're looking for an expert who will help them get started and explain all the nuances.
qigong against stress
prepared for launch
2023–24———
Person wants to get rid of constant stress through qigong
The person wants to get rid of the constant stress that accompanies their life. A constant stream of tasks, background noise, and a huge amount of information and news lead the person to stress. They've become more irritable and anxious and want to change their state.
qigong against stress
prepared for launch
2023–24———
Person wants to gain self-confidence through qigong
The person wants to become self-confident and get rid of complexes and self-consciousness. This person has trouble making new acquaintances, is unsure of themselves, and is self-conscious. They find it difficult to present themselves and their ideas, and this seriously holds back their personal and professional development.
qigong against stress
prepared for launch
2023–24———
Person wants to find physical and emotional balance
The person wants to improve their physical well-being and emotional balance.
qigong against stress
prepared for launch
2023–24———
Person wants to feel energetic and vigorous all the time
The person wants to feel vigorous and energetic on an ongoing basis. The person is interested in longevity and living in a healthy body. The person has found that they get tired quickly. They don't have enough energy for routine tasks or starting a new project. They're constantly drowsy, with no desire or strength for their own development, hobbies, work, or personal life.
qigong against stress
prepared for launch
2023–24———
Person wants to boost productivity through qigong practices
The person is looking for ways to organize their thoughts and bring order to their life, in order to boost productivity and success at work/in business. This person is constantly busy, solving many tasks every day, but still doesn't feel productive. The race to get things done consumes all their time, and the person is looking for ways to change the situation. They want to achieve productivity and reach a new level of development.
qigong against stress
prepared for launch
2023–24———
Person wants to improve their physical and mental state
The person is facing health problems and wants to find ways to improve their physical and mental state.
relationship conflicts
prepared for launch
————
Person wants to learn to manage stress and emotions
The person experiences stress at work and in everyday life and wants to learn to manage their emotions and lower their level of tension.
relationship conflicts
prepared for launch
————
Woman wants to get out of burnout and start developing again
A woman has run into burnout (constant fatigue, apathy, work and hobbies no longer bring joy), she wants to get out of this state and start developing and moving toward her career and life goals again.
monetizing a hobby and self-realization
prepared for launch
————
Person wants to fix their sleep and emotional state through nutrition
People who suffer from the problem of poor sleep and emotional state. Don't get enough sleep, sleep poorly. This affects other aspects of life, including emotional state. Maybe eat poorly, have an imbalanced diet, an improperly structured diet. Want to get full, healthy sleep. In order to improve their quality of life and emotional state. Feel healthy and full of strength.
proper nutrition and weight loss
prepared for launch
————
Person wants to get rid of apathy and burnout
The person wants to get rid of apathy and burnout and start enjoying life again. Context: This person doesn't feel energetic, is depressed, and isn't enjoying life. They're tired of what's happening and understand it's time to change something.
emotional intelligence
prepared for launch
————
Person wants to get rid of constant stress
The person wants to get rid of the constant stress that accompanies their life. Context: A constant stream of tasks, background noise, and a huge amount of information and news lead the person to stress. They've become more irritable and anxious and want to change their state.
emotional intelligence
prepared for launch
————
Person wants to support their body during constant fatigue
When I constantly feel tired, I want to understand what can support my body, so that I can handle my pace of life normally again.
formulation
2026———
Person wants to help their body cope with stress
When I have a lot of work, stress and little recovery, I want to help my body cope with the load, so that I don't burn out.
formulation
2026———
Person wants to cope with stress through body work
When I realize that stress and emotions are affecting my health, I want to work through the body, so that I don't endlessly dig around in my head.
body therapy (KZ)
formulation
2026———
Person wants to deal with burnout and bring back joy in life
When I no longer feel joy from anything, I want to understand what's happening to me and how to help myself. When I want to feel alive and interested in life again, I look for someone who's already been through this and can support me.
psychologist: crises, emigration, relationships
formulation
2025———
Office worker wants to find work-life balance
Find a balance between life and work
qigong against stress
formulation
2024———
Person wants to bring order to their mind
Find what's holding them back inside, bring order to their mind
qigong against stress
formulation
2024———
Person wants to learn to quickly restore energy
Learn new fast ways to restore strength and energy
qigong against stress
formulation
2024———
Person wants tools to boost energy
Get new, effective tools for boosting energy and health
qigong against stress
formulation
2024———
Person wants to find a supportive, motivating community
Get support and a community that motivates
qigong against stress
formulation
2024———
Person wants to improve their physical and emotional well-being
Improve well-being
qigong against stress
formulation
2024———
Person wants to boost their tone and energy level
How to boost tone and energy. How to become more energetic and stay healthy. Check your energy level. 5 ways to boost energy
psychosomatics
formulation
2021———