Outsourced marketing team for B2B and expert-led companies
One accountable team instead of five freelancers you have to coordinate yourself.
We take over strategy, content, lead generation, analytics and automation — and report on them as a single department. Built for businesses where the product needs explaining and trust has to be earned before anyone buys.
What outsourcing marketing actually solves
Five contractors, no owner
A designer, a copywriter, a targeting specialist and an SMM manager each do their part. Nobody owns the result, and the coordination lands on you.
Cost of a hire without a hire
An in-house marketing lead plus the specialists around them is a payroll line you cannot pause. A team you contract is a monthly fee you can scale up or down.
Restarting every time someone leaves
A freelancer disappears and the context goes with them. Process, templates and access stay with the team, not with an individual.
Activity that isn't marketing
Posts get published, ads get launched, and still nobody can say what a lead costs. Without unit economics it is motion, not marketing.
What the team covers
The same scope as our Growth plan — a full marketing department rather than a single channel.
Strategy and onboarding
Briefing, current-state analysis, audience segmentation with JTBD, and a three-month content strategy. Included in every plan.
Content production
Copywriting, visual style, templates, and everything published on schedule rather than in bursts.
Distribution
Up to three channels run properly. Telegram, LinkedIn, Instagram, YouTube, Facebook — chosen by where your buyers actually are.
Analytics and reporting
Funnel metrics from first touch to deal, with unit economics you can act on. Reporting you read, not decode.
Communication and support
A single point of contact. You talk to the team, not to five separate contractors.
Automation
Basic automation from month one; auto-funnels, CRM and AI assistants on the higher plans.
What is not in the fee
- Ad budget — agreed separately, minimum €500/mo
- Website and landing page development
- Blog management and SEO content
- Email marketing
- Channels beyond the three included
We list this up front because the most common disappointment with outsourced marketing is discovering the scope after signing.
What it costs
Four formats. The one most companies mean by “outsourced marketing team” is Growth.
Start
Marketing launch without a large commitment.
Growth
A full-scale marketing department for a business that already has a product, customers and revenue.
Scale
Complete marketing infrastructure, turnkey.
Enterprise
Strategic partnership.
A good fit if
- You have a product, customers and revenue, but marketing is chaotic.
- Your sales cycle is long and the value needs explaining before anyone buys.
- You are tired of coordinating freelancers and want one accountable team.
- You are ready to treat marketing as an asset with a 6–12 month horizon.
Not a fit if
- You need one channel run cheaply — a specialist contractor will cost less.
- You expect leads in the first month. The first month is onboarding and setup.
- You want a mass-market launch with pressure tactics. That is not what we build.
- There is no budget for ads on top of the fee.
If what you need first is someone to decide the strategy rather than a team to run it, read about a fractional CMO.
The first six months
Onboarding and launch
Briefing, JTBD audience analysis, a three-month content strategy, account setup, visual style and templates, connection to our platform.
Running the system
Content ships on schedule, channels are live, the first funnel metrics come in and the strategy gets corrected against them.
Managed lead flow
An automated funnel from first touch to deal, clear unit economics, and marketing that runs as a system rather than a set of tactics.
Frequently asked questions
Find out whether an outsourced team fits your case
A free 30-minute conversation: we look at your product, sales cycle and current marketing, and tell you honestly whether this format makes sense for you.